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Introducing Shine21

We are proud to announce that is our designated charity for the year 2024. Shine 21 is an exceptional organisation dedicated to improving the lives of individuals with Down Syndrome and their families in Yorkshire.

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Louise Mouncey, Founder of Shine21 said

"We are absolutely delighted to have been selected as the chosen charity for the Yorkshire Choice Award 2024. Shine21 supports young children with Down Syndrome across North Yorkshire. We are passionate about what we do and strive to ensure the children have access to an early intervention programme to allow them to reach their full potential. We also provide training, advice and emotional support to their parents. This would not be possible without the support from events such as this. Not only will the event raise vital funds to allow us to continue to run our bespoke early intervention programme, it will also share our name and purpose, reach out to new families and raise awareness about the condition. We look forward to sharing our families stories and allowing you to find out more about Shine21 over the coming year."

Read our Headline sponsor, Franks Accountants words on why Shine21 is so important to him here.


Shine21 supports families by providing sessions on learning Makaton; loaning resources; sharing knowledge; and signposting professional support.


The charity, which was established in 2020, is also passionate about raising awareness of Down’s Syndrome and working closely with local services and professionals to improve the care our children receive.

Their unwavering commitment to providing support, resources, and opportunities for growth aligns perfectly with our mission to uplift and celebrate the Yorkshire community.


Jo Maltby and Melanie Malcolm said


"By partnering with Shine21, we aim to raise awareness and funds to further their impactful work, ensuring that individuals with Down Syndrome are empowered to reach their full potential. Together, we strive to create a more inclusive and vibrant society, where everyone's unique abilities are recognised and valued."


By aligning your business with this prestigious event, you not only gain valuable exposure and recognition but also have a direct impact on supporting our designated charity. Through your sponsorship, you enable us to continue honouring exceptional individuals and businesses, while also raising vital funds for our chosen charity.

This symbiotic relationship ensures that the Yorkshire Choice Awards become a catalyst for positive change in our community, celebrating the achievements of Yorkshire's finest and making a meaningful difference in the lives of those supported by our chosen charity.

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